Jason Wu For Target Pop Up store

Today dawned beautiful and sunny.  This is the most amazing winter we've had with only 30cm of snow having fallen all winter and most days, warmer and nicer than normal.  (I say this as we are about to get hit by a huge storm coming up from the States).  So it seemed the perfect day to head down to JasonWu for Target's One day Pop up shop on King St.  We are getting Target up in Canada in 2013 as they are set to take over about 100 Zellers stores and give Walmart a run for it's money.  So therefore we don't get the goodies that aways seem to be  Target exclusives unless we drive down to Buffalo.

Jason Wu came up for the day and brought his goodies up here.  Target took over a former condo sales office and did a great job of camouflaging it to look like a store with target logos, chandeliers, a faux building on the outside and the collection, except for handbags, inside.  Priced from $10 to $45 it was a fashionista draw.   They even brought up Bullseye, the cute terrier mascot.  Jason Wu was on the morning shows and then hosted a press event in the store, while the line ups started outside.  The store was going to be open from noon to 6pm, or until the merch lasted.

I told myself that I'm too cool to line up and if I get in, I get in but I managed to drag my 17 year old son down with me for company, and bathroom breaks, and lined up around 11:30.  The line wasn't too bad, I could still see the store and we were in a good position.  Soon after, the line just seemed to get longer and longer.  Unlike the fiasco that happened in some of the US stores, we were limited to only 3 pieces per shopper.  I had brought my son down as well to be an extra body, although he did manage to ditch me as soon as I was at the front door for more appropriate 17 year old pastimes.

Once inside I found that there was still a good selection and except for a few items, most pieces were still available although not all sizes were there.  Everyone was just trying items on wherever as the line for the fitting room was very long but luckily not the line to pay.  I wanted at least 4 items, but without my trusty sidekick I had to narrow it down and really, it's fun and cheap and cheerful and 3 is enough.
As with many of my travels last year, i had one of my mini lalas along for the ride - Marina Anchors decided that she matched Jason's collection the best with her red, white and blue outfit as we shopped for spring offerings.

The line up in front of me.

 Waiting to get in.  Target helpers were equipped with hot chocolate while we waited in line.

 TARGET LOVES CANADA

Marina had fun 

My trusty sidekick with our Starbucks.

Afterwards I relaxed with lunch up the street at Peter Pan's

 My shopping bag and a stuffed Bullseye that was being handed out in the line.

A fun way to spend my day off.